{"id":211473,"date":"2013-08-22T15:00:29","date_gmt":"2013-08-22T19:00:29","guid":{"rendered":"https:\/\/2013.grandrapids.wordcamp.org\/?p=211473"},"modified":"2013-08-23T11:52:42","modified_gmt":"2013-08-23T15:52:42","slug":"chad-warner-speaker-interview","status":"publish","type":"post","link":"https:\/\/grandrapids.wordcamp.org\/2013\/chad-warner-speaker-interview\/","title":{"rendered":"Chad Warner Speaker Interview"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-211476\" alt=\"Chad Warner WordCamp Grand Rapids\" src=\"https:\/\/2013.grandrapids.wordcamp.org\/files\/2013\/08\/Chad-Warner-WordCamp-Grand-Rapids-300x300.png\" width=\"300\" height=\"300\" srcset=\"https:\/\/grandrapids.wordcamp.org\/2013\/files\/2013\/08\/Chad-Warner-WordCamp-Grand-Rapids-300x300.png 300w, https:\/\/grandrapids.wordcamp.org\/2013\/files\/2013\/08\/Chad-Warner-WordCamp-Grand-Rapids-150x150.png 150w, https:\/\/grandrapids.wordcamp.org\/2013\/files\/2013\/08\/Chad-Warner-WordCamp-Grand-Rapids.png 420w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>Chad Warner creates websites that empower small businesses. He owns <a href=\"http:\/\/optimwise.com\">OptimWise<\/a>, a small web design company in Zeeland, MI, that specializes in WordPress. He\u2019s an active member of our very own <a href=\"http:\/\/www.meetup.com\/wpgrandrapids\/\">WordPress Grand Rapids group<\/a>. Chad\u2019s an entrepreneur, hiker, reader, and Tolkien fan.<\/p>\n<p>He&#8217;ll be leading\u00a0<a href=\"https:\/\/2013.grandrapids.wordcamp.org\/session\/qa-panel-wordpress-for-small-business-websites\/\">Q&amp;A Panel: WordPress for Small Business Websites<\/a>.<\/p>\n<h2>Interview<\/h2>\n<h2>Why do you use WordPress?<\/h2>\n<p><!--\nbr {mso-data-placement:same-cell;}\n-->I love empowering small businesses on the Web, and WordPress lets me do that. It enables me to create effective websites for my clients, and is user-friendly enough that I can train them to manage their own content.<\/p>\n<h2>When and how did you start using WordPress?<\/h2>\n<p><!--\nbr {mso-data-placement:same-cell;}\n-->In 2009 my church asked me to take over their website, which someone had created with iWeb. I spent hours researching and playing with Drupal, Joomla, and WordPress. I found that WordPress was easiest to learn and had the most helpful community.<\/p>\n<h2>What tips or resources would you recommend to a new WordPress user?<\/h2>\n<p>Build relationships with WordPress experts, because they&#8217;ll save you a lot of time you&#8217;d spend researching and breaking your site. I have a post with resources that I recommend to my clients: <a href=\"http:\/\/optimwise.com\/wordpress-admin-learning-resources\">The WordPress Admin Area: learning resources<\/a>. That list has my favorites:<\/p>\n<ul id=\"internal-source-marker_0.7970446298002449\">\n<li><a href=\"http:\/\/www.lynda.com\/WordPress-training-tutorials\/330-0.html\">Lynda.com WordPress video tutorials<\/a> (requires subscription)<\/li>\n<li><a href=\"http:\/\/ithemes.com\/tutorial\/category\/wordpress-101\/\">iThemes video tutorials<\/a><\/li>\n<li><a href=\"http:\/\/codex.wordpress.org\/Administration_Screens\">WordPress Codex: Administration Screens<\/a><\/li>\n<li><a href=\"http:\/\/ithemes.com\/publishing\/getting-started-with-wordpress\/\">Getting Started with WordPress, iThemes ebook<\/a><\/li>\n<li><a href=\"http:\/\/www.dummies.com\/store-search.html?query=wordpress\">WordPress for Dummies books<\/a><\/li>\n<\/ul>\n<h2>What advice would you give someone who\u2019s building a business around WordPress design or development?<\/h2>\n<p><!--\nbr {mso-data-placement:same-cell;}\n-->Collaborate with others. Rather than being a &#8220;Jack of all trades, master of none&#8221;, partner with people who have complementary skills. That way you can specialize while still offering a broader range of products or services to clients.<\/p>\n<p>Use value pricing, not hourly pricing. Charge what you&#8217;re worth and seek clients who are willing to pay it. Be a premium provider (like Apple), not a low-cost one (like Walmart).<\/p>\n<h2>How do you stay informed about WordPress (news, tips, etc.)?<\/h2>\n<p>Mostly <a href=\"http:\/\/optimwise.com\/best-wordpress-podcasts-summer-2013\/\">WordPress podcasts<\/a> and our <a href=\"\/\/www.meetup.com\/wpgrandrapids\/\">WordPress Grand Rapids meetup group<\/a> (in person and online). Also, <a href=\"http:\/\/wordpress.org\/news\/\">WordPress News<\/a> and <a href=\"http:\/\/build.codepoet.com\/\">Code Poet<\/a>.<\/p>\n<h2>What&#8217;s a cool WordPress-based site you\u2019ve seen recently?<\/h2>\n<p><a href=\"http:\/\/www.covenantseminary.edu\/\">Covenant Theological Seminary<\/a>, which has a nice visual design and great use of media. I like the way their <a href=\"http:\/\/www.covenantseminary.edu\/resources\/\">Resources section<\/a> lets you navigate and stream audio.<\/p>\n<h2>What do you like most about WordCamps?<\/h2>\n<p><!--\nbr {mso-data-placement:same-cell;}\n-->The high-energy learning and conversations. You can almost see the light bulbs popping on above people&#8217;s heads as they enthusiastically discuss what they do and aspire to do with WordPress. It&#8217;s also great to meet in person people that you follow online.<\/p>\n<h2>Where can we find you online?<\/h2>\n<p><a href=\"http:\/\/optimwise.com\/\">optimwise.com<\/a><br \/>\n<a href=\"http:\/\/twitter.com\/warnerchad\">@warnerchad<\/a><\/p>\n<p><em>Author&#8217;s note: Yes, I interviewed myself. Why should I miss out on the fun? I&#8217;m a speaker too, you know. \ud83d\ude42<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chad Warner creates websites that empower small businesses. He owns OptimWise, a small web design company in Zeeland, MI, that specializes in WordPress. He\u2019s an active member of our very own WordPress Grand Rapids group. Chad\u2019s an entrepreneur, hiker, reader, &hellip; <a href=\"https:\/\/grandrapids.wordcamp.org\/2013\/chad-warner-speaker-interview\/\">Continue reading <span class=\"screen-reader-text\">Chad Warner Speaker Interview<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":8173826,"featured_media":211476,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[29],"tags":[116624],"class_list":["post-211473","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-speakers","tag-interview"],"jetpack_featured_media_url":"https:\/\/grandrapids.wordcamp.org\/2013\/files\/2013\/08\/Chad-Warner-WordCamp-Grand-Rapids.png","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3pCms-T0R","_links":{"self":[{"href":"https:\/\/grandrapids.wordcamp.org\/2013\/wp-json\/wp\/v2\/posts\/211473","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/grandrapids.wordcamp.org\/2013\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/grandrapids.wordcamp.org\/2013\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/grandrapids.wordcamp.org\/2013\/wp-json\/wp\/v2\/users\/8173826"}],"replies":[{"embeddable":true,"href":"https:\/\/grandrapids.wordcamp.org\/2013\/wp-json\/wp\/v2\/comments?post=211473"}],"version-history":[{"count":5,"href":"https:\/\/grandrapids.wordcamp.org\/2013\/wp-json\/wp\/v2\/posts\/211473\/revisions"}],"predecessor-version":[{"id":222268,"href":"https:\/\/grandrapids.wordcamp.org\/2013\/wp-json\/wp\/v2\/posts\/211473\/revisions\/222268"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/grandrapids.wordcamp.org\/2013\/wp-json\/wp\/v2\/media\/211476"}],"wp:attachment":[{"href":"https:\/\/grandrapids.wordcamp.org\/2013\/wp-json\/wp\/v2\/media?parent=211473"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/grandrapids.wordcamp.org\/2013\/wp-json\/wp\/v2\/categories?post=211473"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/grandrapids.wordcamp.org\/2013\/wp-json\/wp\/v2\/tags?post=211473"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}