People make snap judgements. In fact, most users only take 50 milliseconds to form their first impression of your site. This impression lasts the remainder of their visit and even influences return visits. Suffice to say, the first five seconds a user experiences your site is extremely important.<\/p>\n
Designing for first impressions is no easy task. 50 milliseconds isn\u2019t enough time to read a single line of copy or even fully comprehend what you\u2019re looking at. So how can you design for good first impressions?<\/p>\n
The key is understanding human psychology and emotional reactions. Despite our highly evolved state, all humans have a subconscious \u201clizard brain\u201d that makes lightening fast assessments about what feels good or bad. If you understand the lizard brain, you can use design to elicit\u00a0positive first impressions.<\/p>\n
This talk discusses the lizard brain and how it secrets influences our actions and thought. It then covers the framework for emotional reactions and how you can use design to elicit\u00a0positive reactions to visual stimuli.<\/p>\n","protected":false},"excerpt":{"rendered":"
People make snap judgements. In fact, most users only take 50 milliseconds to form their first impression of your site. This impression lasts the remainder of their visit and even influences return visits. Suffice to say, the first five seconds a user experiences your site is extremely important. Designing for first impressions is no easy … Continue reading Designing for the First Five Seconds<\/span>